Unilever sells Ragu pasta sauce business line.

This is only another step forward in Paul Polman’s (Unilever CEO) strategy.  Unilever sold the Skippy brand in 2011 and Wish Bone in 2012.  Also in Europe, a more recent exit happening last month, the Peperami meat business line.

 

 

Last year, the CEO mentioned that the company will continue to sell non-core businesses in 2014. Ragu represents about 39 percent of Unilever’s pasta sauce generated revenues.

Morgan Stanley was hired to fulfil the goal and Unilever expects a sale price of around 1.6 billion US.

Unilever shares price decreased 2.5 percent in Amsterdam after the announcement was made.