Cosmote Romania | Sabin Piso

Romtelecom 2013 results and future plans

March 7, 2014 by Sabin Piso

In the year 2013 , Romtelecom revenues decreased by 1.6% to 609.5 million euros with a limited decline in fourth-quarter performance . EBITDA profit voluntary redundancy program fell by 4.1 % to 159.3 million euros.

Romtelecom has 1,24 mil customers for broadband Internet services and a growth of 4.5%. On the tv services area, the customer numbers grew by 7% to 1,35 mil. Fixed telephony had a drop of 3,3% in customer numbers to 2,25 mil.

Romtelecom and Cosmote will merge this year so a heave increase in the profit is expected due to big synergies that usually exist in telecom operators. Also the companies work silently on rebranding with T-Home (residential services), T-Mobile (mobile services) and T-Systems (business services).

All of these elements put together and the newly formed Deutsche Telekom “T” company will most probably have a bright and interesting future ahead in this difficult market that affected negatively their business until now.

Romtelecom and Cosmote, T-Home and T-Mobile?

February 28, 2014 by Sabin Piso

People are talking about Romtelecom and Cosmote being rebranded or not … I mean come on… of course they will rebrand everything immediately after the merger between the two.

A rebranding of these 2 telecom operators, controlled by Deutsche Telekom (DT) through the Greek group OTE is absolutely necessary in my opinion as Romtelecom is still viewed by the customers as an OLD mentality kind of company and Cosmote as a brand for the youth.

Changing these 2 brands into T-Home (Romtelecom home services), T-Mobile (mobile services) and most probably T-Systems for business services is an extremely positive event that will move these 2 operators to a new level, a strong new fresh look and an international very well positioned brand.

Deutsche Telekom, more specifically Cosmote Romania, to ally with Whatsapp

February 25, 2014 by Sabin Piso

Deutsche Telekom AG, the biggest carrier in Germany, is planning to ally with WhatsApp, the latest and most popular European phone company, in markets like Romania, but not in its natal country. According to board member Claudia Nemat, Deutsche Telekom will be also offering various other alternatives, such as Jibe and Joyn, which will be appealing to different groups, as well. Apparently, Ms. Nemat is not convinced that a single model is actually going to work, which is why the Bonn-based carrier is trying to offer clients a wide array of opportunities. Depending upon the age group and importance of privacy, each individual will be able to make particular choices regarding the alternatives that are available. Deutsche Telekom AG has been seeking this advantageous alliance after Facebook Inc. has acquired WhatsApp Inc. for over $19 billion, and it is currently working towards making it very profitable.