Mobile computing giant will lead mobile technology race with Movirtu, virtual SIM platform
Latest acquisition in the mobile universe is from BlackBerry. The mobile device giant has acquired Movirtu, a virtual identity solutions provider. Movirtu is behind the amazing technology that allows multiple numbers to be used on a single mobile device. By having this capability or feature in a phone or mobile device, expected improvements in bring-your-own device (BYOD) features. This also enhances the use of mobile handsets in a corporate owned personally enabled (COPE) environment.
The acquisition happened with the executives of BlackBerry and Movirtu present however the terms of the transaction were not disclosed yet.
Movirtu’s Virtual SIM platform is indeed an impressive feature that could benefit someone who maintains both a business number and a personal number. There is no need to carry two or more mobile devices since the two numbers may be used on a single mobile device. This of course takes into consideration customers using different mobile carriers for business and for personal use. There will be separate billing for voice, data and messaging usage on each number.
This feature is deemed as very convenient users may be able to switch between business and personal profiles with just a tap of their screens without carrying multiple devices or SIM cards. And considering the BlackBerry Enterprise Service (BES) platform, enterprise customers are still able to apply IT policies to their business number and this is without affecting the usability of their devices for personal use.
John Chen, Executive Chairman and CEO, BlackBerry mentioned in an exclusive interview “In a BYOD and COPE world, there remain a number of efficiency and convenience challenges facing enterprises, employees and mobile operators alike.” He commented on the latest acquisition “The acquisition of Movirtu complements our core strategy of providing additional value added services, and it will leverage our key assets, including our BES platform, along with our existing global infrastructure which is connected to a large number of mobile operators around the world.”
On the other hand, Carsten Brinkschulte, CEO, Movirtu revealed in an interview “BlackBerry is the best partner to help us carry forward our vision of redefining the mobile experience by introducing virtual identities.” He also mentioned “We address the challenges of BYOD and COPE by providing our unique and innovative technology solution through BlackBerry’s existing relationships with mobile operators and customers around the world.”
BlackBerry’s Secure Work Space, BlackBerry Balance and other technologies are augmented with this latest acquisition. Employees are provided with the freedom and privacy they need which prioritizes their mobile personal use; this is of course maintaining the security and management ideal for business use. Some of other features that may be accessible to BlackBerry users with Movirtu are the ability to switch between profiles for calls, data and messages and the ease of use of mobile devices while connecting to a home network as well as using devices in roaming situations.
BlackBerry will now be able to offer Virtual SIM features through mobile operators for their customers as well as the provision of multiple identity based services. BlackBerry also supports the use of Movirtu technology on leading smartphone operating systems.
A.L. Mijares
About BlackBerry
BlackBerry Limited was formerly known as Research in Motion Limited is a Canadian telecommunication and wireless company. It is one of the most popular smartphone and tablet developer with the BlackBerry handset as the most successful. BlackBerry’s Mobile Device Management (MDM) is an industrial application that is used in various government agencies as well as industrial companies all around the world. It has headquarters in Waterloo, Ontario, Canada. BlackBerry stock market evolution:
http://www.marketwatch.com/investing/stock/bbry
About John Chen
John S. Chen is the CEO if BlackBerry Ltd. He was once chief executive officer and president of an independent software vendor for data management and analytics company Sybase. Chen is also director of Walt Disney Company and Wells Fargo & Company. He is actively involved in international relations. He was appointed by US President George W. Bush as the President’s Export Council in 2005 as well as the co-chair of the Secure Borders and Open Doors Advisory Committee.
About Movirtu
Movirtu is the developer of the Virtual SIM platform which allows multiple numbers to be active in a single SIM card. With existing mobile network technology, Movirtu integrates mobile operators without losing the identity of each number. Movirtu WorkLife, ManyMe and Movirtu CloudPhone are some of the latest innovations of the company.
About Carsten Brinkschulte
Carsten Brinkschulte is the CEO of Movirtu. He is an entrepreneur with a deep technical experience in the IT industry. He has a unique passion for technology and business; he was appointed as CEO of Movirtu in 2013.